With over three decades in international trade law and regulatory strategy, Mr. Bhargava leads SBA with clarity, foresight, and integrity. His leadership continues to define the firm’s global standing in trade and policy advisory
Mr. Sunil Bhargava serves as Chairman of SBA Group Consultants, guiding the firm with over three decades of distinguished experience in international trade law, regulatory strategy, and dispute resolution. A pioneer in WTO-related trade remedies since the early GATT era, he has been at the forefront of shaping India’s and global industry’s engagement with complex trade frameworks.
Throughout his career, Mr. Bhargava has represented clients and governments across India, the European Union, China, Indonesia, and other key markets. His landmark representation of the Government of India in the WTO’s Bed Linen case remains one of the most referenced precedents in global trade jurisprudence.
Since 1988, his strategic counsel has contributed to successful outcomes in anti-dumping, anti-subsidy, and safeguard investigations before authorities in major jurisdictions. His leadership reflects a rare blend of legal acumen, global perspective, and unwavering commitment to integrity, defining SBA’s legacy of clarity, credibility, and excellence in international trade.


